by jgrebski | Dec 5, 2019 | Design, Strategy
Customer Experience Design (CXD) is all too often loosely thrown around in business, applied to virtually every situation that has to do with improvement within an industry. To me, CXD is the process by which you create a system that governs your customer’s...
by jgrebski | Nov 30, 2019 | Design, Strategy
Customer experience design (CXD) is the process by which you create a system that governs your customer’s touchpoints with your brand and organization. In layman’s terms, it’s how you create your customer interactions with your brand, from the moment someone hears...
by jgrebski | Nov 30, 2019 | Strategy
What is it, this negotiation? What is at stake, some may ask. Everything, we negotiate every day, knowingly or not. Be it about the added sugar in your coffee, whether you can borrow a buck from your friends, or if someone can lend you a pen. Negotiation encompasses...
by jgrebski | Nov 21, 2019 | Strategy
After the creation of a sustainable new business pipeline, managing operating risk is the most important thing you can do to ensure the success of your professional services company. It’s a foundational pillar of professional services co. design. One of the...
by jgrebski | Oct 9, 2019 | Design, Strategy
I remember sitting in a meeting last year, presenting to the global, chief marketing officer of Fujitsu. We were asked to present our human-centered design methodology – and I got a sinking feeling that it wasn’t landing. At about the halfway point of...
by jgrebski | Sep 21, 2019 | Strategy
Last week I had the pleasure of grabbing a quick lunch with my buddy Dave. He’s a founding partner at Anchor, Inc 500’s 16th fastest growing company, a former client, but more importantly a friend. As we do, we sat down at Westville on Hudson St...