Seven Train Ventures
I advise Seven Train Ventures on technology, machine learning, and blockchain businesses, assist with Series Seed/A/B due diligence and provide product, operations and go to market advisory to the groups portfolio companies.
Project Duration: Oct 2020 – Present
Defining New Digital Products
I was hired by The Hartford‘s newly formed innovation lab where I worked collaboratively with the VP and AVP to create the foundation for a new digital venture that would focus on expanding the company’s insurance product(s) to a new and aggressively growing market segment. Deliverables were product definition and a go to market plan.
Project Duration: 4 months
DiMarzio’s product and growth strategy
Worked closely with the team at DiMarzio to define the product roadmap and growth strategy for the company’s e-commerce offering, while managing our European development team.
Project Duration: 7 months
Saving the Meso-American Reef
I advise Sustainable Travel on the NEMO initiative on Growth, Product, and Technology.
Project Duration: Current, 12 months
Creating engagement as the key to growth.
Collaboratively worked through Quidd‘s earlier product features to create internal mechanisms for stickiness and virality. The company went on secure cash from Sequoia Capital and later sold to Animoca Brands.
Project Duration: 11 months
Worked on 5 products over 3 years for CBSi
Defined a new UX pattern for the CBS Sports launch day app on Apple TV that is now an OTT standard best practice, launched CBS startup Trainerpass, and worked on various other CBSi properties in a management role at my former Agency.
Duration: 3 years
Productising & Growing the Offering
Originate is a global strategy, design, innovation & engineering firm. I was added to Originate’s executive leadership team in January 2020 & tasked with productising the company’s offering, repositioning the brand then bringing & expanding it across key verticals.
Clients include McKinsey, PIMCO, Vanguard, Prudential, Deutche Borse Group, BCG, Cigna, BlackRock, & Cisco, among others
Project Duration: Jan 2020 – April 2022
Working through Elsewhere
As a Swarm project, collaborated with the team at Advance to first bring the product to market, then iterate it along an agile roadmap resulting in a quickly growing meme maker with the teenage demographic.
Project Duration: 3 years
Creating a human centered design practice
Initially brought in to present a human centered design process for building digital products, I was later retained by the company to help establish the North American practice’s design practice. Clients under Fujitsu that we worked on included, Syngenta and BC Hydro.
Project Duration: 3 months
Build, grow, sell.
Founded digital studio SWARM, grew it to three offices across 2 continents and 70 some odd employees before exiting to pursue other opportunities.
Duration: 6 years
As product, business architect and marketing lead. I lead this one and a half year long engagement that entailed primary market research, product definition and development, managing the application’s product road-map, go to market strategy and execution, agile growth improvements, and delivery – while working closely with Cargill‘s Tech Ventures and external design and engineering teams to track KPIs for Bumper.
Project Duration: 18 months
Building out digital capabilities.
Collaborated with Anchor‘s partners to build out the agency’s digital product capabilities. Consulted on strategy for the Clinton Health Access Initiative. Now working as an independent contractor with the Agency that took #16 in the Inc. 500’s fastest growing companies list
Project Duration: 15 months, current.
Accelerating Growth at Carto
As CMO of Carto a leading cloud powered geospatial business intelligence tool, I owned all product growth, brand building, inbound + outbound channel development, conversion funnel development, communications strategy, and partnership development.
Project Duration: 13 months